Hello Reader, Whether you follow politics and world news as part of your daily life or not, it's pretty hard to miss some of the awful things going on in the World right now. The Epstein Files in particular, have brought to light some terrible crimes against some of the most vulnerable people, including children. It's hard to carry on as normal without the weight of the world making life and business feel heavy. And as a business owner, Reader, you wouldn't be alone if you've been questioning...
8 months ago • 2 min read
Hello Reader, Today's email is very practical in nature, I want to to share the steps you can take when you're offer isn't making the sales you were hoping for. Picture the scene - you've mapped out your offer, it's all set up ready to deliver to people and you've been actively promoting it, but... crickets. The first thing I want to say is that this has nothing to do with who you are as a person and you don't suck at business. While you might feel like running and hiding under your duvet...
9 months ago • 3 min read
Hello Reader, In last week’s email I talked about Autistic Advocates and Allyship after the announcement of the new Autistic Barbie. And I shared an example of someone who I believed was speaking over Autistic voices. But now I want to tell you that I made a mistake. Not about the importance of letting members of marginalised communities lead conversations that are about them, I stand by that - but about the individual’s identity. After an initial exchange, (and after I had already sent my...
9 months ago • 2 min read
Hello Reader, This morning my husband dropped the kids to school so I could head straight out to the office. When he got home to find me still there, he asked what was going on. I shared that I got sidetracked challenging someone online about their negative opinion of Autistic Barbie. If you haven't already seen, Mattel have launched a new doll, Autistic Barbie and it's created a lot of conversation online. To be clear, I didn’t challenge this person because they didn’t like the doll. I...
9 months ago • 2 min read
Hello Reader, If your inbox is bursting with suggestions to make 2026 ‘your best year yet’, you might be forgiven for thinking January has some special magic that means what you do in those first few weeks makes or breaks your entire year. And if you’re off to a flying start and feeling unstoppable - good for you! But if, like me, you're hobbling into the New Year still carrying last year’s flu and a suitcase of unhealed trauma, please know nothing has gone wrong, Reader. This is just real...
9 months ago • 1 min read